M.O.R.E. - Theory of Writing Successfully for Money

This is my own theory one I've developed and produced myself. It reflects my own approach to writing and to the marketing of writing. I've seen other writers speak of some of the individual approaches I'm discussing here, but none to my knowledge have worked it into a formulation for success such as I use.

I call this the M.O.R.E. theory of writing successfully for money. I have used these four points of "attack" when writing for money in my own businesses, and without fail, the use of these have paid big dividends.

My approach stems from four distinct points that should be met in all our writing, no matter what market we're seeking to reach:

1. M: Motivation: Definition according to Webster's: The act of impelling. This simply means that when we see a subject that we feel needs writing about or addressing, we take the initiative and just write about it. At this point, I seldom worry about the market it will reach or even IF there is a market. I find that if I have "thought" of this others have as well, and therefore will welcome my "take" on a subject (eventually).

2. O: Origination: Definition according to Webster's: The act of bringing or coming into existence. This is the actual writing of the piece. This is the first time I take into consideration the actual market and I try to write "to" this perceived market throughout the piece.

3. R: Rejuvenation: Definition according to Webster's": The act of making as if young again. This is where I market the piece as if it were the only piece of its type in the world, even if it is not. I show great faith that others will accept that my "take" on things, if not entirely original and that they will consider something worth "purchasing" (my favorite part).

4. E: Exploitation: The act of utilizing or turning to one's own use. Let's face it, much of what we write is not accepted by the first publication or market we approach. I then market it to what I consider "lesser publications", or "lesser markets" or I use it myself, in my own publications, and sell reprint rights.

In a nutshell, I believe that any subject, at any time, has great possibilities. I also believe that some day, somewhere, no matter what I have written, eventually I will find an audience for it (a case in point is a report I did for a police department, which ended up YEARS later in a newspaper). I continually regurgitate my work, either into samples, into reprints, into rewrites, into anything and everything that sells.

Nothing is wasted with me, and nothing is ever considered "sub par" writing. Using the above formula has kept me on the track to monetary gains and I hope by sharing, it will help struggling writers everywhere.

M.O.R.E. power to everyone!

(c) Copyright: 2006 PL Rights Articles

Katheryn Labonsky and Ken Leatherman are professional writers for http://www.PLRRightsArticles.com & http://www.klr-marketing.com providing high quality original articles. See more articles here.

Lawyers, Guns and Money

The cry for help by Warren Zevon to send lawyers, guns and money was intended to help him.

Today the cry is from the lawyers and it goes like this send clients, time and money.

Maybe the legal industry should consider asking Warren to re-write his song especially for them. A song that will help lawyers obtain new quality clients who can pay their bills while giving lawyers more time.

The ultra-ultra competitive legal industry is awash in all kind of headaches which make the day-to-day life of practicing law not much fun.

Finding new quality clients is almost a full-time job. There are so many legal specialties flooded with other lawyers offering the same specialty that the public is taking the Wal-Mart approach and buying from the lowest-cost provider.

Unfortunately this pattern just makes things worse, as lawyers feel the pressure to compete on priceso they lower their fees, which causes their competitors to do the same.

Ultimately this produces a downward spiral for legal fees which benefits the public (maybe) but hurts law practices.

Todays legal client has the same problems as yesterdays legal client had but they want more-for- less and they dont even want to pay for it.

These new clients are well informed, theyre internet savvy, they ask for discounts and they shop for lawyers like they shop for a new TV.

When they finally make a decision to retain a lawyerthey start acting like they are the only client the lawyer has. They expect their new lawyer to take their endless phone calls, get their case filed or settled overnight, balk at retainers and slow pay or no pay on future invoices.

But wait there is morebecause many lawyers feel forced into taking these new clients at low fees, they often find themselves working on cases which wont make them any money.

Once a lawyer gets to this pointits not good for the client or the lawyer. The lawyer realizes that they cant put anymore time into a case, as the client is not going to pay moreso they want to end the case as soon as possible and get it off their desk.

The client is still thinking (hoping) for the best possible outcome (typically very unreasonable) and the lawyer simply wants the case over. The lawyer feels bad about the case as its become a financial train wreck and they realize they should have charged the client a much higher fee.

The bottom line is most Lawyers are working harder today and making less than they were 10 years ago. The hourly rates they quote are often not realized and if they are its because of a huge amount of personal effort being expended each hour. Something most lawyers cant keep up for long.

If youre sick and tired of cash flow issues, trying to find clients while collecting your billingsthen you need The Most Magical Skill That Turns Almost Any Struggling Law Practice Into A Stress-Free, No-Work Profit Making Machine!

Jack McDonough is a speaker, author and consultant to attorneys who desire to make more money while working less hours. Jack is President of US Tax Marketing Corp. http://www.ustax.com

Top 10 Hound Dog Breeds

The Hound Group includes dog breeds with a wonderful sense of smell and/or great athleticism. These breeds were developed to follow game either by sight or by smell. Sighthounds include the fast and streamlined Afghans, Greyhounds and Salukis. Sighthounds need lots of exercise but some breeds like the Borzoi, the Greyhound, the Irish Wolfhound and the Saluki can adapt to being left alone during the day if they get lots of exercise before and after work. Scent hounds include the slower Bloodhounds, Bassets and Beagles. The dogs in this group have a great size variation and range from the tiny Miniature Dachshund to the extremely tall Irish Wolfhound. The top ten most popular hound dogs in the US are the following. The number in brackets is the rank of the breed out of 154 breeds registered by the American Kennel Club in 2005.

1. Beagle

The very popular (#5) Beagle is one of the oldest hound dog breeds. The small-sized Beagle is calm, loyal and excellent with children and other dogs. The breed is cheerful and happy and they make good family pets except for the nose. Once a Beagle picks up a scent it will follow it to the exclusion of everything else. Beagles are fairly difficult to obedience train because of their independent or stubborn streak.

2. Dachshund

Dachshunds are small dog breeds with a long body, short crooked legs and large floppy ears. The very popular (#6) Dachshund comes in two sizes Miniature and Standard and three varieties of coat Shorthaired, Longhaired and Wirehaired. Dachshunds or Doxies are playful, fun-loving and inquisitive. Doxies are fine with older children but do not like the rough handling they may receive from a toddler. Dachshunds can be independent and stubborn and are difficult to housebreak and train.

3. Basset Hound

The medium- to large-sized Basset Hound is a short legged, loose skinned and powerfully built dog with a great sense of smell. Bassets are one of the easiest-going and best-natured of all dog breeds. The popular (#27) Basset is very gentle, friendly and trustworthy. These hounds adore their masters and children and get along well with other animals and strangers. Bassets can be stubborn, especially when they are investigating an intriguing smell.

4. Bloodhound

The very large and powerful Bloodhound is known for its keen sense of smell which is the most acute of all dog breeds. The Bloodhound is a kind, gentle and loveable dog. The breed is fairly popular (#50) and is gentle and affectionate with his family and children. The Bloody should be supervised around small children and pets as he can be possessive of his food and toys. Bloodhounds are prodigious droolers.

5. Rhodesian Ridgeback

The Rhodesian Ridgeback is a lean, well muscled and magnificent, large dog breed. The Ridgeback gets its name from a characteristic ridge running down its back, where the stiff hair grows in the opposite direction from the rest of the coat. The Ridgeback is fairly popular (#54) and is dignified, trustworthy, loyal, intelligent and makes a great family pet. It is extremely protective of its immediate family and wary of strangers and other animals. Ridgebacks are good with children if raised with them but young Ridgebacks can be too rambunctious for small children and toddlers

6. Whippet

The Whippet (#61) is a medium-sized sight hound that looks very much like a small Greyhound. The Whippet gets along well with children and makes a good family dog. This breed is good natured, gentle and very playful. As well this dog can be easily trained, sheds very little and is a great size for an apartment. Although it is important to know that Whippets do like and even expect to sit on furniture - so that should not be a concern if you are considering this breed.

7. Basenji

The Basenji (#81) is an unusual small, elegant and athletic dog that trots like a horse and keeps itself clean by fastidious licking like a cat. Basenjis dont bark but make other unusual sounds like a yodel, howl or chortle depending on its mood. The Basenji is high spirited, affectionate, demanding and almost cat-like in its cleanliness, lack of bark, grace of movement and inexhaustible curiosity. This breed needs an experienced owner and lots of walks and playtime to prevent it from getting into trouble.

8. Irish Wolfhound

The Irish Wolfhound (#87) is the largest sighthound and one of the biggest and strongest of all giant dog breeds. This breed makes a wonderful family dog as it is reliable, patient, sweet-tempered, intelligent and good with older children. The Wolfhound adores its family and is not aggressive towards strangers or family pets. Toddlers must be supervised carefully around young Wolfhounds as they are in danger of being accidentally knocked over. Fully-grown Wolfhounds can be left alone during the day as long as they get some moderate exercise before and after work.

9. Borzoi

The Borzoi (#94) or Russian Wolfhound is a tall, lean and aristocratic looking large- to very large-sized dog that belongs to the group of sight hound dog breeds. Borzois are kind, gentle and well-behaved indoors. This breed likes lots of attention and loves to recline on a soft bed, a lap or even a couch. Borzois enjoy the company of other sighthounds but the breed is not good with small pets and young children unless raised with them. Borzois dont need an excessive amount of exercise and should not be let off leash because they still retain a high prey drive.

10. Afghan Hound

The large Afghan Hound (#95) has a dignified and somewhat aloof disposition but is also very loyal and affectionate dog. Afghan puppies and adolescents require a lot of knowledge and patience to train and need firm and gentle handling. This breed can be difficult to housebreak and train so professional training may be advisable. The Afghan needs a lot of exercise but still retains a high prey drive and will run off if you let it off leash. The Afghan is suspicious of strangers but can adapt to older children if raised with the family. However the Afghan should be watched around small children as this dog can have a bad temper in adolescence.

Mark Ransome is a contributing editor and writer for the popular new website http://www.dog-breed-facts.com. Visitors will have access to information about dog breeds, products like dog supplies and answers to dog health issues.